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Kenichi Ohmae

The Borderless World by Kenichi Ohmae

Original price was: ₹799.00.Current price is: ₹199.00.
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Original price was: ₹799.00.Current price is: ₹199.00.
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“Borderless World: Power and Strategy in the Global Marketplace” is a book written by Kenichi Ohmae, a Japanese management consultant and strategic thinker. The book was first published in 1990 and has since become a significant work in the field of international business and globalization.

In “The Borderless World,” Ohmae discusses how advances in technology, communication, and transportation have transformed the global business landscape, erasing traditional geographic and political boundaries. He argues that in this new era of globalization, national borders are becoming less relevant, and economic activities are increasingly driven by the global marketplace.

Some key concepts and ideas presented in the book include:

  1. Globalization: Ohmae introduces the concept of a “borderless world,” where nation-states are no longer the primary determinants of economic success. Instead, multinational corporations, driven by their strategies and global reach, have become more influential in shaping the global economy.

  2. Triad Power: Ohmae identifies three major economic regions—the United States, Europe, and Japan—as the primary sources of economic power in the global marketplace. He discusses how these regions interact and compete on a global scale.

  3. Global Strategy: The book emphasizes the need for companies to adopt a global perspective when developing business strategies. Ohmae discusses the importance of leveraging global resources, managing international operations, and responding to global market dynamics.

  4. Debunking Traditional Borders: Ohmae challenges the significance of traditional national borders and highlights how economic activities often transcend these boundaries. He suggests that companies should focus on building relationships with customers and suppliers worldwide, rather than being constrained by national borders.

  5. Interconnectedness: The author underscores the interconnected nature of the world economy and the importance of effective communication and collaboration in a borderless business environment.

“Borderless World” has been praised for its insights into the changing dynamics of international business and its exploration of how companies can succeed in a globalized economy. However, it has also faced criticism for downplaying certain political and social realities that continue to influence global interactions.

Overall, the book remains relevant in discussions about globalization, international business strategy, and the challenges and opportunities presented by a world where traditional boundaries are increasingly less significant

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