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Katy Milkman

How to Change by Katy Milkman

Original price was: ₹599.00.Current price is: ₹250.00.
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Original price was: ₹599.00.Current price is: ₹250.00.
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“How to Change: The Science of Getting from Where You Are to Where You Want to Be” by Katy Milkman is a self-help book that explores the science behind behavior change and offers practical strategies for achieving personal goals.

Drawing on insights from psychology, economics, and neuroscience, Milkman examines why it can be so difficult to break old habits and adopt new ones. She explores the various factors that influence human behavior, such as motivation, willpower, and environmental cues, and explains how understanding these factors can help individuals overcome obstacles to change.

In the book, Milkman outlines a framework for effective behavior change, which she calls the “Fresh Start Effect.” She discusses how certain moments in time, such as the start of a new year or a major life event, can serve as catalysts for change, and she offers tips for leveraging these moments to make positive changes in one’s life.

Through engaging anecdotes, practical examples, and evidence-based advice, “How to Change” provides readers with a roadmap for achieving their goals and making lasting improvements in their lives. Whether you’re looking to lose weight, quit smoking, or improve your financial habits, Milkman’s insights and strategies offer valuable guidance for anyone seeking to change their behavior for the better.

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